At SME Growth Summit 2025, you saw how AI is transforming hiring, marketing, branding and more.
Now it’s time to take action beyond the talks. This session is designed for SME Towkays (bosses) and brand owners who want to cut through the AI hype and start getting real results.
In one compact morning, you’ll discover practical ways to make AI work for your business’s bottom line – no heavy tech jargon, no overpromises, just actionable insights and quick wins you can implement immediately.
Fridays, 15, 22 or 29 August 2025
9:00am – 12:00pm
Lifelong Learning Institute, 11 Eunos Road 8
SGD 150 / pax
🔥 Special: Bring a friend for SGD 70 each!
Fridays, 15, 22 or 29 August 2025
9:00am – 12:00pm
Lifelong Learning Institute,
11 Eunos Road 8
SGD 150 / pax
🔥 Special:
Bring a friend for SGD 70 each!
You’ve explored ChatGPT. Watched AI webinars.
You know the future is changing - but not how to catch up without dropping everything.
Sound familiar?
• Repeating the same work across campaigns — without a system
• Workflow Overload - Switching between 5 different tools just to launch 1 campaign?
• Sending generic blasts instead of personalised customer journeys
• Wondering if your ads, posts, or emails even work
• Stuck reacting instead of leading with strategy
• Unsure what tools are worth your time — or your team’s
✔️ Build a consistent, scalable lead flow — without a bigger team
✔️ Automate repetitive tasks and reclaim your time
✔️ Personalise content and campaigns — with help from AI
✔️ Train yourself (and your team) to use AI with confidence
✔️ Turn today’s marketing chaos into a repeatable system
✔️ Finally connect strategy, content, automation, and branding — in one playbook
Business owners who want to leverage technology for growth but are wary of hype. (No tech background required – we keep it business-centric.)
Teams or individuals looking to boost marketing ROI with smarter tools, automate tedious tasks, and focus on strategy.
Managers in sales or operations curious about applying AI to streamline workflows and improve efficiency.
Anyone in an SME tasked with driving digital innovation and looking for practical starting points.
Get beyond theory with live demos of AI tools tailored for SMEs. See how marketing tasks can be automated or enhanced with AI in minutes instead of days.
With so many “shiny” AI tools out there, it’s hard to know what actually works. We’ll show you proven use-cases and simple frameworks so you can focus on what matters for your business (no more guesswork or overwhelm).
You’re a busy SME owner (towkay) – you need results fast. Learn bite-sized strategies to boost productivity and leads right away. From drafting marketing content in a flash to automating routine follow-ups, you’ll gain immediate tactics to save time and money.
Building on SME Growth Summit 2025 insights shared by Google, JobStreet, Lenovo, Brand Laureate and others at the event, we’ll translate high-level ideas into step-by-step actions. You’ll leave inspired and equipped to drive innovation in your company.
Fridays, 15, 22 or 29 August 2025
Time: 9:00 AM – 12:00PM (SGT)
📍 Venue: Lifelong Learning Institute, 11 Eunos Road 8
💵 Fee: SGD 150
🔥 Special: Bring a friend for SGD 70 each!
✔️ Limited to small groups for hands-on guidance
✔️ Interactive, not passive - you’ll build as you learn
✔️ No coding or tech background required
✔️ Includes materials, and post-workshop resources
Identify key areas in marketing or operations where AI can have quick impact. Interact with our trainer and peers about processes you can enhance immediately.
Learn to build simple automation workflows! For example, set up an AI-driven email or lead gen sequence that could save you hours each week. (No coding or prior tech experience needed!)
Experiment with generative AI tools (for text, image, video, website creation) to draft brand-aligned content in minutes. Learn how to refine AI outputs so they fit your brand voice and engage your customers.
Outline a personalized action plan for your SME - a roadmap of next steps — so you can continue the momentum after the workshop, knowing exactly what to try next.
By the end of the morning, you’ll have new ideas in motion, not just notes. Expect knowledge, inspiration, and tangible demos! not a Strategic first steps of your SME’s AI journey - with clarity on where to go next!
Fridays, 15, 22 or 29 August 2025
Time: 9:00 AM – 12:00PM (SGT)
📍 Venue: Lifelong Learning Institute, 11 Eunos Road 8
💵 Fee: SGD 150
🔥 Special: Bring a friend for SGD 70 each!
✔️ Limited to small groups for hands-on guidance
✔️ Interactive, not passive - you’ll build as you learn
✔️ No coding or tech background required
✔️ Includes materials, and post-workshop resources
Write, brainstorm, and refine messaging fast
Craft ads, emails, and content in your tone of voice
Design smart visuals, faster than ever
Automate marketing tasks and reduce manual work
Plan campaigns, track leads, and organise assets
Create smart forms to qualify leads and gather insights
Launch better-performing ad campaigns
Nurture leads with personalised automation
Turn data into dashboards you understand
Digital Transformation Strategist & SME Mentor
Your workshop will be led by Ivan, a renowned expert who makes complex tech simple for businesses of all sizes.
With 15+ years of experience in digital marketing and automation, he has empowered thousands of SME founders and teams across Southeast Asia to unlock smarter growth with AI and data-driven strategies.
Ivan has served as a Google Regional Trainer and was formerly SEO & Analytics Director at GroupM, guiding global brands to success.
He’s known for his engaging, down-to-earth teaching style that bridges the gap between traditional business and modern technology. Rest assured, you’re in good hands – Ivan will ensure you walk away with ideas that truly matter for your business.
Digital Transformation Strategist & SME Mentor
Your workshop will be led by Ivan, a renowned expert who makes complex tech simple for businesses of all sizes.
With 15+ years of experience in digital marketing and automation, he has empowered thousands of SME founders and teams across Southeast Asia to unlock smarter growth with AI and data-driven strategies.
Ivan has served as a Google Regional Trainer and was formerly SEO & Analytics Director at GroupM, guiding global brands to success.
He’s known for his engaging, down-to-earth teaching style that bridges the gap between traditional business and modern technology. Rest assured, you’re in good hands – Ivan will ensure you walk away with ideas that truly matter for your business.
“Ivan's one of the best trainers I’ve had - he’s logical, precise, and makes learning enjoyable.”
Digital Marketing Strategist
“Ivan’s real-world examples and resource sharing made every session highly valuable”
Senior Director of Sales & Marketing
“Thanks to Ivan, I now make smarter marketing decisions with data - I still reach out to him for advice”
eCommerce Specialist
“The hands-on workshops were particularly beneficial. Ivan’s expertise is evident, and his teaching style is both engaging and informative.”
Sales Manager
“Ivan’s training sessions transformed our approach to digital marketing. His insights are practical, actionable, and have led to measurable improvements in our campaigns.”
Marketing Director
“Ivan made data visualisation accessible and fun. He’s patient, friendly, and incredibly clear."
Business Intelligence Student
“Ivan Wong is an exceptional trainer who truly elevates the learning experience. His ability to engage with every question, no matter how trivial.”
“Mr Ivan Wong is a very knowledgeable, amiable, positive, and engaging instructor.”
"This course was very helpful for my TikTok ads and hopefully can increase my livestream likes and followers using various free apps listed in the last 2-day training."
“I'm so grateful to have had the opportunity to learn from Ivan during my Digital Marketing course at BCG. He is an exceptional mentor and educator with deep expertise in SEO, digital marketing, and analytics. Ivan's ability to break down complex topics made a big difference.”
“Our group from BCG RISE DMEA Program had the privilege of having Ivan as our mentor. He went out of his way to stay past course hours to provide feedback on our marketing plan. Very approachable mentor :)”
“Ivan's mentorship in SEO strategies was exceptional. His clear guidance and practical insights significantly enhanced our project’s success. Highly recommended for anyone looking to master SEO!”
“Ivan was my mentor in BCG’s Digital Marketing and E-Commerce course. I increased my knowledge and competency in SEO and SEM. Recommended Ivan for his services.”
“Ivan Wong taught us a lot and gave us deep insight during the 2-day course. He is cheerful and knowledgeable in AI-related topics.”
“Many AI lobangs. I liked them all.”
“So far so good.”
“I am pleased with Ivan's coaching in digital marketing. He shared many good practices for SEO and SEM, and I benefited from his valuable insights for my business.”
“Ivan is a true expert in this field. He has always been professional, detail-oriented, thorough, and committed to ensuring that my business was marketed well and effectively. The results far exceeded expectations!”
“Took the Google Advanced Search Advertising Course with Mr. Ivan Wong. Fantastic!”
“Thanks Ivan, the past few lessons were very informative and useful”
“Thank you very much for your teaching Ivan. This module has been one of the best learning experiences for me”
Fridays, 15, 22 or 29 August 2025
Time: 9:00 AM – 12:00PM (SGT)
📍 Venue: Lifelong Learning Institute, 11 Eunos Road 8
💵 Fee: SGD 150
🔥 Special: Bring a friend for SGD 70 each!
✔️ Limited to small groups for hands-on guidance
✔️ Interactive, not passive - you’ll build as you learn
✔️ No coding or tech background required
✔️ Includes materials, and post-workshop resources
Great — that means you’re ready to go further. This SME AI Accelerator isn’t just about dabbling. You’ll learn how to build a complete AI-powered marketing system that connects tools like ChatGPT, Make.com, Notion and Airtable into workflows you can actually use — daily.
No way. This SME AI Accelerator is designed specifically for non-technical business owners and marketers. We guide you step by step, with zero coding and lots of real-time support. If you can use Excel or Google Docs, you’re more than ready.
Yes — because this is workshop that will potentially save you weeks of future effort. You'll walk away with automation workflows, campaign planners, and an AI playbook tailored to your business. It’s not theory. It’s execution. And it’s built in the room with your own challenges in mind.
We’ve cut the fluff. This SME AI Accelerator is 100% business-relevant. You won’t just learn what AI can do — you’ll actually learn to build your own systems for content, campaign, and customer engagement with personal guidance.
Not at all. This is for anyone with customers to serve — whether you're running a service business, agency, retail brand, or B2B consultancy. The tools and tactics apply across industries, and we’ll help you tailor your playbook to fit your brand.
No. Most tools we’ll show are free or low-cost to start. You’ll also learn how to combine them creatively — without committing to big software expenses.
